Site Owner News

How One Mobile Developer Created Its Own Local Ad Network To [...]
Mar 09, 2010 - Like many other developers, uLocate works closely with ad networks to monetize WHERE, its free mobile app that is available on a number of carrier networks and Android, iPhone and Palm (NSDQ: PALM). But WHERE often struggled to keep its fill rates high, and when campaigns ran out,

The Other Side Of PPC
Mar 09, 2010 - One key to building a winning PPC strategy has little to do with PPC at all. The business you’re advertising via PPC needs to work on the web. What are some examples of businesses that work well, and those that don’t? Items that don’t sell so well include items that are easy, [...]

Affiliate Marketing Tips: Clicks & Cookies…
Mar 09, 2010 - Kimmoy asks: I remember thinking during the lanch of the NAMS product, so many of us were posting affiliate links. What if a person clicks on one or more of our aff links, who gets the credit? (1st or last click?) Also, if I sent someone a link to one Amazon

Motion Graphics And 2-D Animation: 10 Tips For A Clean Workf [...]
Mar 09, 2010 -    By Melinda Rainsberger More and more, designers, illustrators and coders are being asked to animate. Animation adds energy to a brand and heightens a customer's emotional response. The software to do it is reasonably priced, and Internet connections can now deliver high-quality video. [...]

SearchCap: The Day In Search, March 9, 2010
Mar 09, 2010 - Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: My Dream International Content Management System Choosing a content management system which helps you make progress internationally – rather than blocking [...]

Winners of 5000 Business Cards from UPrinting
Mar 09, 2010 - Today we’re announcing the winners of the UPrinting contest that we held on WDD for the past week. Many thanks to all of you who participated. The response was great and we’ve got almost 500 comments. Each of the 10 winners has won a set of 500 free business cards of their choice with [...]

Yahoo on Microsoft Deal Benefits for Advertisers, Consumers, [...]
Mar 09, 2010 - Yahoo's line of thinking with regards to the big Microsoft/Yahoo search and advertising deal is that it will benefit both Microsoft and Yahoo's advertisers, as well as consumers and publishers. It will benefit advertisers because it will increase search volume, with results from both Bing and [...]

Brand Best Practices: Highlighting Your Brand in Your Micros [...]
Mar 09, 2010 - Following on today’s post on the Microsoft Advertising Blog, New Whitepaper: Evaluating the Effectiveness of Digital Advertising for Brand Campaigns , today I’m going to address some best practices for incorporating your brand into your search engine marketing (SEM) campaigns on [...]

Ode to AdWords
Mar 09, 2010 - [From time to time we invite guests to blog about initiatives of interest, and are very pleased to have Allison Schwam, Senior Search Analyst at Backcountry, join us here. -Ed.]When you don't have to sacrifice your love of the outdoors for your career or vice versa, it's something special. In fact, [...]

Is the Future of TV Advertising Dependent on Search?
Mar 09, 2010 - The Wall Street Journal has the Blogosphere abuzz with rumors of Google testing a new set-top box with Dish Network, which would allow people to search television and online video content like YouTube. Google has given the usual "we don't comment on rumor or specul